SCOPE BEFORE SURPRISES

Clear starting points. Written boundaries.

Start with a focused diagnostic, a managed website, or a deeper platform. Outcomeward prices the strategic work separately from ongoing operation.

Every final proposal names the pages, systems, integrations, approvals, third-party costs, and what would require a change order.

01

WORKING SITE

$3,900

plus $249/mo managed care

For an established business whose current website no longer earns confidence or inquiries.

3–5 weeksUp to 6 strategic pages
  • Positioning workshop and conversion-focused copy
  • Custom responsive design—never a purchased theme
  • Lead form, analytics, and Search Console setup
  • Core technical and on-page search foundation
  • Managed hosting, SSL, backups, and monitoring
  • One hour of content or design updates each month
Discuss this fit ↗
03

REVENUE SYSTEM

From $10,500

plus From $599/mo managed care

For an offer that needs quoting, planning, checkout, referrals, gated content, or custom workflows.

6–10+ weeksScoped around the system
  • Complete system map before development begins
  • Custom interactive tools and guided funnels
  • Stripe checkout, subscriptions, or digital delivery when appropriate
  • Booking, referral, affiliate, or operational integrations
  • Event tracking and a purpose-built reporting plan
  • Managed operation, support, and improvement allowance
Discuss this fit ↗
04ADVANCED PLATFORM

MANAGED COMMERCE & OPERATIONS PLATFORM

From $25,000

plus From $1,500/mo managed care

For an established or multi-location company that needs the website, checkout, customer experience, and operating workflows to work as one system.

10–18+ weeksScoped around the operation
  • A paid System Blueprint before the final build scope
  • Custom information architecture, content, design, and customer journeys
  • Checkout, subscriptions, deposits, accounts, portals, or secure delivery when appropriate
  • Quoting, configuration, qualification, and internal workflow tools
  • CRM, scheduling, email, referral, review, or operational integrations
  • Testing, measurement, documentation, training, and managed operation
Discuss this fit ↗

Starting prices in USD. Final scope controls the final price. Advertising, domains, paid software, photography, and major post-approval additions are separate.

THE ADVANCED-PLATFORM GATE

System Blueprint

A separately paid planning engagement required before Outcomeward commits to the final scope, price, or timeline for an advanced platform.

$3,500–$7,5002–4 weeks
  • Business outcome, customer journey, and staff workflow map
  • System, data, integration, ownership, and access inventory
  • Security, accessibility, compliance, and procurement questions
  • Phased scope, milestones, assumptions, risks, and operating plan

The Blueprint remains a useful planning deliverable even if the client does not hire Outcomeward for the build. It is not automatically credited toward implementation unless the written proposal says so.

Discuss a System Blueprint ↗

FIXED-SCOPE ENTRY POINTS

Buy clarity or repair before a rebuild.

These smaller engagements solve one defined problem. They are not disguised retainers and do not promise a complete transformation.

01

WEBSITE REVENUE DIAGNOSTIC

$750

5 business days

A prioritized review of the offer, decision path, trust, lead flow, search foundation, and measurement.

Deliverable: Recorded walkthrough, findings brief, and a 90-day priority list. Implementation is separate.

Discuss this service →
02

SEARCH & MEASUREMENT REPAIR

$1,500

1–2 weeks

Repair the basic search visibility and conversion measurement needed to make future decisions from usable evidence.

Deliverable: Technical search check, analytics event review, priority fixes, and a measurement handoff. Ongoing SEO content is separate.

Discuss this service →
03

CHECKOUT & LEAD-FLOW RELIABILITY SPRINT

$2,500

1–3 weeks

Find and repair the highest-risk breaks between a visitor's decision, submission or payment, and the business follow-up.

Deliverable: Journey test, prioritized repairs, core event checks, and a launch checklist. Vendor fees and major rebuilds are separate.

Discuss this service →
04

CONVERSION SYSTEM SPRINT

$3,500–$6,500

2–5 weeks

Build or improve one focused conversion path such as qualification, quoting, booking, checkout, or referral handoff.

Deliverable: One written scope, one primary journey, implementation, testing, and measurement. Broader platform work is separate.

Discuss this service →
See how focused diagnostics work →

HOW PAYMENT WORKS

No five-figure impulse purchase.

A qualified project is scoped and contracted before checkout opens. Stripe then handles the build milestones and recurring care separately.

40%

Kickoff

Due after the written scope and service agreement are approved.

30%

Build approval

Due when the agreed design and core system are approved.

30%

Launch

Due before the site is moved to its live production domain.

THE BOUNDARIES

What managed care means—and what it does not.

Clear boundaries protect the client, the schedule, and the quality of the work.

INCLUDED IN CARE
  • Hosting, SSL, uptime monitoring, and backups
  • Security and dependency maintenance
  • Form-delivery and core-function checks
  • The package’s monthly update allowance
  • Analytics and Search Console visibility
  • Documented account access and offboarding
SCOPED SEPARATELY
  • New systems, major pages, or redesigns
  • Advertising, campaigns, and ad spend
  • Unlimited copywriting or content production
  • Third-party software and transaction fees
  • Photography, video, or specialized legal copy
  • Guaranteed rankings, leads, sales, or revenue

AFTER THE ADVANCED BUILD

Managed Revenue Operations

Typically $1,500–$3,500/month. The exact allowance and response window are written into the service agreement.

Discuss managed operations ↗
INCLUDED WHEN SCOPED
  • Hosting, monitoring, backups, security and dependency maintenance
  • Scheduled form, checkout, automation, and integration checks
  • Analytics scorecard and a prioritized improvement review
  • A written monthly change allowance tied to the approved system
NOT ASSUMED
  • Ad spend, third-party fees, unlimited development, or unlimited content
  • A 24/7 service-level agreement or regulated-compliance management unless separately contracted

BEFORE WE CONNECT STRIPE

The launch gates.

Can someone pay directly on the website?

Not before scope and fit are confirmed. Qualified projects receive a written agreement and a secure payment link for the approved milestones.

Can a client cancel managed care?

The proposed policy is month-to-month after launch with 30 days’ notice. A final agreement will define handoff, account transfer, outstanding invoices, and work outside the included allowance.

Who owns the finished website?

The proposed model gives the client ownership of approved custom site content and design after final payment, while third-party software, licensed assets, and reusable internal tools remain governed by their own licenses or the agreement.

Does the monthly fee include SEO?

It includes technical upkeep, measurement, and the package’s stated improvement time. A continuing content or competitive search program is a separate written scope.

Why is the System Blueprint paid separately?

An advanced platform cannot be responsibly priced from a short form or sales call. The Blueprint produces the workflow, integration, ownership, security, risk, and phased-scope decisions required for a defensible build proposal.

Can Outcomeward support regulated or enterprise procurement?

Potentially, after qualification. Requirements such as HIPAA, SOC 2 commitments, complex accessibility obligations, custom security reviews, data residency, or 24/7 service levels require specialist input and a separate written scope. They are never assumed from a starting package.

START WITH THE OUTCOME

We will recommend the smallest system that can honestly do the job.

Request a revenue review ↗